IN THIS PAPER YOUR group WILL ANALYZE WHY NETFLIX THRIVED AND WHY BLOCKBUSTER FA

IN THIS PAPER YOUR group WILL ANALYZE WHY NETFLIX THRIVED AND WHY BLOCKBUSTER FAILED. I.E. WHY DID NETFLIX ADAPT and CHANGE while BLOCKBUSTER FAILED TO DO SO…
Our part: Focus on why Blockbuster declined during a period of technological transition.
You will have to incorporate the course material learned up to this point—especially theories on ORGANIZATIONAL CHANGE and LEADING CHANGE.
PPT
TEXTBOOK: (CAMERON & GREEN) MUST BE YOUR PRIMARY SOURCE OF REFERENCE
(Chapters 3,4,5)
Book: MAKING SENSE OF CHANGE MANAGEMENT
http://www.uop.edu.pk/ocontents/Change%20Management%20Book.pdf

Leave a Comment

Your email address will not be published.